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Our People

Meet your new marketing team:

Dallas Riffle - President / Creative Director

Dallas Riffle

President / Creative Director

I can confidently say that I was born to do this. Everything in my life has led me to the world of marketing, and I absolutely love what I do. I started DRM in 2013 in a tiny studio apartment in the Birdtown section of Lakewood, Ohio, and to see our clients flourish because of something we do is an incredible gift. Creating great marketing is a thrill; I get the same rush that some people do jumping out of planes or downhill skiing.

I attended the Meyers School of Art at the University of Akron with a focus in drawing and painting. Then I went on to study graphic design, illustration and web design at Tri-C.

In my free time, I enjoy music of all kinds. I’ve been a musician for several decades and still make time to make music whenever I can.

Shawn McFadden - Digital Marketing Manager

Shawn McFadden

Digital Marketing Manager

I’m the Digital Marketing Manager at Dallas Riffle Media and I handle all of the digital advertising efforts for DRM’s clients. That includes Google Ads, social media, SEO, display advertising, geofencing, email marketing and more.

I completed the ‘Interactive Multimedia’ program at Polaris Career Center in 2008, and then earned my Associate of Applied Science and Associate of Applied Arts degrees from Cuyahoga Community College, as well as a Bachelor of Business Administration with a focus in marketing from Cleveland State University.

When I am not DRM’ing, I’m a big fan of video games (Mostly Nintendo and Playstation stuff). Some of my favorites include Super Smash Bros, Fallout, The Legend of Zelda and Uncharted. I’m also a big TV and movie junkie that does a lot of streaming and going to the theater

Megan Ondich - Marketing Specialist

Megan Ondich

Marketing Specialist

In my role as Marketing Specialist, I help DRM serve our clients in four key areas: digital marketing, creative development, client services and sales support. My passion for creativity and art is what lead to me to marketing. I love tackling new projects and helping clients grow in a measurable way! I earned a Bachelor of Business Administration degree from Kent State University, where I majored in Managerial Marketing.

When I'm not helping DRM clients, I enjoy attending concerts, visiting local breweries, and exploring the Cleveland Metroparks while running, biking, or kayaking.

Sam Brookover - Video and Photography Director

Sam Brookover

Video and Photography Director

I've always had a keen interest in storytelling… specifically telling stories with images. In fact, as a child, I often “borrowed” the family camcorder to film movies with my friends in the backyard. After a certain episode involving taping over footage of my sister’s birthday party, my grandfather gave me an old 35mm camera, and I was instantly hooked.

In 2016, I started my own company focusing on wedding photography. Having people invite me into their lives on one of their most important days (and treating every wedding like its own story) was a great experience. But two years later, I knew it was time to move on, and I sold the company to pursue a new direction, joining the team at DRM as Video and Photography Director.

Having been a small business owner, I understand the unique challenges that arise on a day to day basis. Today, video and photography are essential to how clients perceive the product or service… and by extension yourself. If a still or moving picture can tell a story, then it can be relatable. It can make you feel nostalgia. But more importantly, it can create a connection. And that’s the most important tool in marketing.

When I'm not working, I frequent concerts and film festivals and work on my own personal photography projects.

Emily Winter - Multimedia Designer

Emily Winter

Multimedia Designer

As a multimedia designer for DRM, I enjoy helping clients find the perfect blend of images, graphics and colors to tell the story of their brand. The most rewarding part of my job comes from working with clients on a personal level until they are thrilled with the outcome.

The arts became my passion when I was a child, watching and learning from my talented grandfather. I grew up in Bay Village and earned a BFA with a concentration in graphic design from Ohio Northern University.

When I close my laptop, I spend lots of free time with my large family and all of our dogs. My husband, Andrew and I are huge DMB fans and used to travel to summer concerts before having our two kids, Adalyn and Ethan. I enjoy reading, watching movies and TV, crafting and rooting for the Tribe!

Jeff Forrest - Client Service Specialist

Jeff Forrest

Client Services Specialist

I'm a left-brain / right-brain mix who enjoys our clients' businesses as much as I do the business of providing sales and marketing support.

An entrepreneur at heart, I follow my gut and keep client customer needs as a top priority!